The functions of public relations include all of the following except:
A) create public image-building activities.
B) prevent or reduce image damage.
C) design direct response marketing programs.
D) audit corporate social responsibility.

Question

Quizplus · Accepted Answer

The functions of public relations include creating a positive public image, preventing or reducing image damage, and auditing corporate social responsibility. However, design direct response marketing programs are typically within the domain of marketing or advertising departments, rather than public relations.

The Functions of Public Relations Include All of the Following