From a Company's Perspective, the Primary Benefit of Using Cookie

From a company's perspective, the primary benefit of using cookie technology is it allows the marketing team to:

A) gather information about where a consumer has been on the company's website, how long they were there, and what they did.
B) know what other sites a person has visited on the internet.
C) prepare specific marketing messages and emails to consumers based on their browsing behavior.
D) know who has visited the company's website.