In terms of online metrics, dwell time is the:
A) number of individuals who click on an online ad.
B) proportion of ad impressions that result from a user clicking on or mousing over an advertisement.
C) amount of time a user is engaged with a particular advertisement.
D) amount of time a user is engaged with a website.
Correct Answer:
Verified
Q109: Which accounts for the number of times
Q110: Which refers to whether buzz was positive
Q111: To measure Cole's level of interest in
Q112: Exit page metrics are critical because they:
A)count
Q113: The measure of time users spend engaged
Q115: A bounce rate is not related to
Q116: Currently, the number one way companies measure
Q117: Currently, click-throughs remain the primary method used
Q118: Length of engagement measures the proportion of
Q119: A bounce rate occurs when:
A)a viewer clicks-through.
B)a
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