CHRISTMAS SHOPPING SCENARIO
Many consumers wait until the weekend before Christmas to do their gift shopping for family and friends, and Lanny is one of those consumers once again this year. She really was not looking forward to having to deal with all the other people at the mall because she only had Saturday to do all of her shopping. She saw an advertisement that morning in the newspaper for a collection of stores located in her little downtown area, so she decided to shop there instead of the mall, thinking there wouldn't be as many other shoppers interfering with her shopping task. While she was there, she was trying to keep track in her head how much she was spending in an attempt to avoid going overboard and wind up with a huge credit card bill next month. In just two hours, Lanny was able to purchase all the gifts she needed to buy and even found a cute bracelet for herself.
-Refer to Christmas Shopping Scenario. Which temporal factor had the greatest impact on Lanny's shopping experience?
A) time of day
B) circadian cycle
C) time scarcity
D) absolute time
E) time pressure

Question

Quizplus · Accepted Answer

The temporal factor that had the greatest impact on Lanny's shopping experience was time pressure, as she only had one day to do all of her shopping. This influenced her decision to shop in a collection of stores located in her downtown area instead of the mall, and also motivated her to keep track of her spending in an attempt to avoid a large credit card bill next month.

CHRISTMAS SHOPPING SCENARIO Many Consumers Wait Until the Weekend Before Christmas to Do