Which segmentation process groups people by the location of their intended holiday?

Name: Which segmentation process groups people by the location of their intended holiday?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Geographic segmentation groups people based on where they live, where they work and where they intend to spend their holidays. It involves dividing the market into different geographical units such as regions, states, countries, cities or neighborhoods. Therefore, choice B is the correct answer.

Which Segmentation Process Groups People by the Location of Their