Which of the following is true of Berlo's model of communication?
A) Berlo was interested in using communication to create relationships.
B) Berlo emphasized that communication is a linear process.
C) Berlo drew from engineering to conceptualize communication.
D) It is the only model of communication.

Question

Quizplus · Accepted Answer

Berlo's model of communication drew from the field of engineering to conceptualize communication, emphasizing the transmission of messages through channels. Although the model does depict communication as a linear process, it is not the only model of communication. Berlo's model also emphasizes the importance of feedback in the communication process, highlighting the importance of creating relationships through effective communication.

Which of the Following Is True of Berlo's Model of Communication