Question 1

Technology has created _____________ job opportunities in sports journalism.

Accepted Answer

Technology has opened up more job opportunities in sports journalism, especially in the realm of digital media and social media. Online sports news outlets, sports broadcasting networks, and sports-related social media accounts have all created new job positions for sports journalists. Additionally, advancements in technology have allowed for more comprehensive and in-depth coverage of sports events, leading to a greater need for sports journalists to report on these events.

Question 2

The reality of the job market in sports media today is:

Accepted Answer

The job market in sports media today is highly competitive, with many aspiring journalists vying for a limited number of job openings, making it difficult to get a foothold in the industry. Many factors contribute to this situation, including the rise of digital media and the decline of traditional print publications, the shrinking advertising market, and the consolidation of major media companies. While there are certainly some high-paying jobs available in sports media, they are typically limited to well-established professionals with significant experience and a strong reputation in the industry. Additionally, while sports salaries can be quite lucrative, they generally far exceed the salaries paid to journalists who cover those same sports.

Question 3

A word that can commonly be found frequently in sports media job postings is:

Accepted Answer

All of the above (Write, Research, Analyze) are commonly found in sports media job postings as they are key skills needed for the job. Writing is necessary for creating articles or scripts for broadcasts, researching is needed to gather information for stories or segments, and analyzing is important for breaking down games and player performances.

Question 4

A college curriculum in sports journalism should be:

Accepted Answer

A college curriculum in sports journalism should focus on the fundamentals of journalism, such as reporting, writing, and editing, while also incorporating the unique aspects of covering sports events and athletes. Highly specialized or theoretical courses may limit students' abilities to adapt to changing industry trends and technologies.

Question 5

What is the most correct statement regarding the expectations of sports media employers?

Accepted Answer

Sports media employers typically want applicants to have experience working in sports media and to be able to work collaboratively in a team-oriented environment. They also value strong communication and writing skills, knowledge of sports, and familiarity with multimedia tools and platforms. While salary negotiations may be possible, employers generally do not expect entry-level employees to have a wide range of job skills. Recommendations from teachers and professors may be helpful, but experience and demonstrable skills are generally more important factors in hiring decisions.

Question 6

Where can people looking to enter the sports media marketplace get the experience employers are seeking?

Accepted Answer

College media, internships, and small-market stations all offer valuable experience and opportunities for those looking to enter the sports media industry. College media allows for hands-on experience in writing, broadcasting, and producing content, while internships provide professional experience and networking opportunities. Small-market stations offer opportunities to learn and hone skills in a real-world setting, often with more hands-on experience and responsibility. Therefore, all options should be considered for the best chance at gaining the experience employers are seeking.

Question 7

What is the most correct statement regarding broadcast agents?

Accepted Answer

Broadcast agents are much more common in larger markets than in small markets due to the higher demand for representation and greater number of broadcasting opportunities in larger markets. Their function is not limited to simply negotiating contracts, but also includes advising clients on career strategy and providing support throughout their careers. It is not typical for broadcast agents to represent clients pro bono, as they typically receive a percentage of their client's earnings as compensation for their services.

Question 8

List three opportunities in sports media:

Accepted Answer

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Question 9

Name three qualities/skills/qualifications a sports broadcaster/journalist should develop:

Accepted Answer

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Question 10

Why are radio and television ratings so important to understand?

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Question 11

What are some of the ethical issues surrounding college sports that should concern sports journalists? Choose and discuss one.

Accepted Answer

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Question 12

Give an example of how the business of sports has expanded beyond the playing field. Provide detailed discussion of how that expansion affects the area of sports journalism.

Accepted Answer

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Question 13

What would you consider the most important ethical issue facing sports journalists today and why? Describe a situation (real or hypothetical) that explains your decision.

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Question 14

Briefly describe the job market situation as it pertains to sports journalism. Then describe what specific things you can do to help yourself get a job in the field.

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Question 15

Assume you are in charge of producing a three-minute sportscast for a local television station. What are the important steps you need to take in the production process? What important considerations will shape how you put the sportscast together?

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Question 16

What considerations should you keep in mind regarding your audience? How should that influence your coverage?

Accepted Answer

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Question 17

What are some of the obstacles currently faced by women and minorities in terms of working in the sports media?

Accepted Answer

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Quiz 12: Employment