To improve employee morale,Miller Brewing has tapped into its brewing heritage to generate some pride and passion.This is an example of internal branding.

Name: To improve employee morale,Miller Brewing has tapped into its brewing heritage to generate some pride and passion.This is an example of internal branding.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Miller Brewing is using its brewing heritage to create a sense of identity within the company and increase employee morale, which falls under internal branding.

To Improve Employee Morale,Miller Brewing Has Tapped into Its Brewing