As market growth slows during the maturity stage of market evolution,the market splits into finer segments and high ________ occurs.

Question

Quizplus · Accepted Answer

During the maturity stage of market evolution, the market becomes saturated and growth slows down, leading to a split into smaller, more specialized segments. This is known as market fragmentation, where companies start targeting narrower market segments, resulting in a high level of competition within each segment.

As Market Growth Slows During the Maturity Stage of Market