As a marketing manager for a national company that uses brokers as your field sales agents,you suggest to your senior management the creation of an "advisory team" composed of retailers,food brokers,sales managers,and inside marketing and management personnel.Your objective is to win support of the leaders of another organization by including them in planning discussions.You are advocating what type of conflict management resolution

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The conflict management resolution suggested in the scenario is co-optation. This involves including the leaders of the other organization in planning discussions to gain their support and input. This approach aims to turn potential opposition into support by involving the opposing party directly in the decision-making process.

As a Marketing Manager for a National Company That Uses