A multiple media campaign deployed within a tightly defined time frame can increase message _________.

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Using multiple media channels increases the reach of a message, as it enables targeting different audiences and reaching those who prefer different types of media. This, in turn, increases the overall impact of the message. A tightly defined time frame ensures that the message is delivered consistently across all channels, which increases the overall reach and impact. Content delivery is also enhanced by using multiple media channels, but this is not the primary goal of a multiple media campaign.

A Multiple Media Campaign Deployed Within a Tightly Defined Time