A _________ is an examination of a company's marketing environment,objectives,strategies,and activities to determine problem areas and opportunities and to recommend a plan of action to improve the company's marketing performance.

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A marketing audit is a comprehensive review and analysis of a company's marketing activities to identify areas for improvement and growth opportunities. It involves examining the marketing environment, objectives, strategies, and tactics to assess their effectiveness and efficiency. The audit should result in recommendations for a plan of action to improve marketing performance. A marketing plan is a detailed strategy for achieving specific marketing objectives, while marketing management refers to the overall administration and monitoring of marketing activities. Marketing intelligence involves gathering and analyzing data about competitors, customers, and market trends. A marketing metric is a quantitative measurement of marketing performance.

A _________ Is an Examination of a Company's Marketing Environment,objectives,strategies,and