Nile Inc. is one of the leading shoe manufacturing companies in Baltonia. It manufactures canvas shoes that are similar to those produced by other brands. The management of the company has decided to adopt a product/service differentiation competitive strategy. In this scenario, Nile Inc. should:

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A product/service differentiation strategy involves offering unique or specialized features that distinguish a company's product from its competitors. Hence, Nile Inc. should produce shoes with specialized features for different sports to differentiate its products from the canvas shoes produced by other brands. Option A, offering products at the lowest rates, is not a viable option for a differentiation strategy as it focuses on cost leadership, which is a different competitive strategy. Option C, advertising through more media outlets, might increase brand awareness, but it alone cannot differentiate Nile's products. Option D, selling to markets outside Baltonia, focuses on market development, which is a different competitive strategy.

Nile Inc Is One of the Leading Shoe Manufacturing Companies in in Baltonia