Mass-marketing efforts will continue to be used by marketers:
A) because consumers have more time to make purchase decisions.
B) to gather detailed information on customers,which is not possible in direct marketing.
C) to remind consumers of a product.
D) because they allow marketers to target customers with extremely relevant offerings.

Question

Quizplus · Accepted Answer

Mass-marketing efforts are often used to remind consumers of a product, as they reach a wide audience and help maintain brand awareness.

Mass-Marketing Efforts Will Continue to Be Used by Marketers