According to Da Silveira what is a perceived requirement for mass customization
A) Customer demand for variety and customization must exist
B) The value chain should be ready
C) Technology must be available
D) Knowledge must be shared
E) All of the above

Question

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Da Silveira states that all of these factors are perceived requirements for mass customization. Customer demand for variety and customization must exist in order for there to be a market for mass customization. The value chain must be ready to handle the unique demands of customization. Technology, such as software and automation, must be available to enable mass customization. And knowledge sharing is necessary to ensure that all parties involved in the customization process are aligned and able to meet the customer's needs efficiently.

According to Da Silveira What Is a Perceived Requirement for Mass