Which of these actions is not one of the strategies of community-based social marketing?

Question

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Community-based social marketing focuses on using behavior change strategies that are community-based and often personalized to specific audiences. Television advertising campaigns are not typically considered community-based, as they reach broad and often untargeted audiences. Therefore, C is not one of the strategies of community-based social marketing. A, B, and D are commonly used strategies in community-based social marketing. Social diffusion involves utilizing social networks to spread desired behaviors, incentives involve offering rewards or incentives for adopting certain behaviors, and communication involves using targeted messaging and education to promote behavior change.

Which of These Actions Is Not One of the Strategies