Studies have shown that people often have cultural biases of which they're not even consciously aware.

Question

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Project Implicit has shown that even the most "open-minded," unbiased people who genuinely profess to despise racism, sexism, and ethnocentrism seem to harbor a number of unconscious racial, sexual, and cultural biases. These biases become evident when people are forced to make split second decisions that involve such things as fear and trust.

Studies Have Shown That People Often Have Cultural Biases of Which