Rogers (1995) notes that people fall into one of five categories when it comes to their acceptance of change. The people who like change, get bored easily, and are often called opinion leaders fall into the category of:
A) innovators
B) early majority
C) early adopters
D) late majority

Question

Quizplus · Accepted Answer

Early adopters are those who embrace change, often serve as opinion leaders, and are quick to adopt new ideas after the innovators.

Rogers (1995) Notes That People Fall into One of Five