Companies following _________ are concerned with differentiating their products or services and making them unique within the industry.
A) Cost leadership strategy
B) Differentiation strategy
C) Focus strategy
D) Cost leadership and focus strategy

Question

Quizplus · Accepted Answer

The strategy described is the differentiation strategy, which focuses on creating unique and distinguishable products or services within the industry. The other choices, cost leadership and focus strategy, do not specifically address the goal of differentiation.

Companies Following _________ Are Concerned with Differentiating Their Products or Services