____________ comprises business units or firms that "pursue similar strategies with similar resources."

Question

Quizplus · Accepted Answer

A strategic group comprises business units or firms that pursue similar strategies with similar resources. This allows for comparisons and competitive analysis among firms within the same strategic group. The other options, an investment group and resource group, do not necessarily involve similar strategies or resources. A business group is too broad of a term and may encompass a variety of different types of businesses.

____________ Comprises Business Units or Firms That "Pursue Similar Strategies