The Resource Based View (RBV) suggests that:
A) Competitive advantage comes only from a firm's tangible assets
B) In order for a resource to be competitively advantageous, it must be valuable, rare, inimitable, and non-substitutable
C) The firm must have a global presence
D) None of the above

Question

Quizplus · Accepted Answer

The Resource Based View (RBV) suggests that in order for a resource to provide a company with a competitive advantage, it must be valuable, rare, inimitable, and non-substitutable. This framework emphasizes that tangible and intangible resources and capabilities can shape a firm's advantage over its competitors. Therefore, choice A, which suggests that competitive advantage comes only from a firm's tangible assets, is not accurate. Choice C, which suggests that the firm must have a global presence, is not necessarily true according to RBV.

The Resource Based View (RBV) Suggests That