Nanocell (Scenario)
Two years ago, Nanocell, a small Canadian company, began manufacturing a solar cell that holds a charge for 24 hours, many times longer than any competing solar cell. International sales of the palm-sized solar cell occurred quickly, and soon Nanocell was exporting to Australia, China, and Africa. Today, Nanocell is a growing multinational enterprise with sales expected to soar even higher.
-Which of the following statements is best supported by the story of Nanocell?

Question

Quizplus · Accepted Answer

The story of Nanocell shows that a small Canadian company can become a successful multinational enterprise with high international sales, challenging the assumption that size and experience determine the success or failure of a firm in international markets. The story does not mention anything about born globals, stock value, or flexibility offsetting poor strategic decisions.

Nanocell (Scenario) Two Years Ago, Nanocell, a Small Canadian Company, Began Manufacturing