Some buyers are willing to pay more for a business than what valuation methods determine its worth to be. What are these buyers attempting to avoid?

Name: Some buyers are willing to pay more for a business than what valuation methods determine its worth to be. What are these buyers attempting to avoid?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Buyers may be willing to pay more to avoid start-up costs, as acquiring an existing business can eliminate the need for initial investments and the time required to establish a new business.

Some Buyers Are Willing to Pay More for a Business