Jan's husband calls her while she is at the grocery store to ask her to pick up six varieties of chips for a party. He tells her the varieties he wants and hangs up. While walking to the chip aisle, she repeats the list to herself, then begins to pick up the chips. Which varieties will she most likely remember?
A) She won't remember any of them.
B) She will remember a few varieties in no particular order.
C) She will remember the ones at the beginning of the list.
D) She will remember the ones at the end of the list.

Question

Quizplus · Accepted Answer

The primacy effect suggests that people tend to remember items at the beginning of a list better than items in the middle or at the end. Therefore, Jan is most likely to remember the varieties at the beginning of the list.

Jan's Husband Calls Her While She Is at the Grocery