Why did Google drop JC Penney's site in the organic rankings according to chapter seven?
A) because JC Penney spent too much money on Adwords
B) because Google didn't make enough money from JC Penney display ads
C) because JC Penney used tactics to game the rankings
D) because JC Penney is not the only retailer of bedding, jeans and cosmetics
E) because JC Penney's website was too slow

Question

Quizplus · Accepted Answer

Google dropped JC Penney's site in the organic rankings because they used tactics to game the rankings, such as buying links from low-quality websites.

Why Did Google Drop JC Penney's Site in the Organic