Permission based marketing means:

Question

Quizplus · Accepted Answer

Permission based marketing refers to the practice of only sending marketing messages to individuals who have given explicit permission or opted in to receive them. This typically applies to email marketing, where recipients must have signed up to receive communications from the marketer. This approach provides a more targeted and engaged audience, as well as avoiding the risk of being marked as spam by recipients who did not request the marketing messages.

Permission Based Marketing Means