Why is couponing NOT considered a strong lead promotion for a brand?
A) because it focuses on customers
B) it can lead to purchases
C) it is expensive to execute
D) it is not effective for certain targets
E) it leads to lower perceptions of quality
Correct Answer:
Verified
Q9: Which type of shopper buys for functionality
Q10: How does Facebook make money?
A) subscription
B) advertising
C)
Q11: How does Spotify make money?
A) subscription
B) advertising
C)
Q12: Coupons, premiums and gifts represent which aspect
Q13: The most common form of sales promotion
Q15: Which of the following represents User Generated
Q16: A deal prone customer:
A) purchases a lot
Q17: Why are large discounts counterproductive for a
Q18: To earn a Flock to Unlock incentive
Q19: Landing pages are:
A) good websites
B) social media
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