Isolated or unusual items in a list are typically recalled better than homogeneous items. This has been called
The

Question

Quizplus · Accepted Answer

The von Restorff Effect refers to the phenomenon where isolated or unusual items in a list are more likely to be remembered than homogeneous items. The Zeigarnik Effect refers to the tendency to remember uncompleted tasks better than completed tasks, the Phi Phenomenon refers to the illusion of movement created by a series of stationary stimuli, and the law of heterogeny is not a recognized psychological principle.

Isolated or Unusual Items in a List Are Typically Recalled