A standard 1-page, 4-color ad will, on average, get the attention of almost 80% of readers of a consumer or general business magazine.

Question

Quizplus · Accepted Answer

Research indicates that while ads can attract attention, the percentage of readers who pay attention to any single ad is much lower, often depending on factors such as placement, design, and relevance to the reader, rather than reaching as high as 80% for most ads.

A Standard 1-Page, 4-Color Ad Will, on Average, Get the Attention