To avoid the social desirability bias, a researcher should use self-report measures.

Name: To avoid the social desirability bias, a researcher should use self-report measures.
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Question

Quizplus · Accepted Answer

Using self-report measures does not necessarily avoid social desirability bias as respondents may still feel compelled to present themselves in a positive light. Other techniques such as anonymous surveys or behavioral observations may be more effective in reducing social desirability bias.

To Avoid the Social Desirability Bias, a Researcher Should Use