One of the most effective means of gaining access to key distribution decision makers for tourism products is:

Question

Quizplus · Accepted Answer

Tourism exchanges allow tourism providers to meet face-to-face with key distribution decision makers, such as tour operators, travel agents, and wholesalers, and showcase their products. This provides an opportunity for direct communication and negotiation for contracts and partnerships. Direct mail, telemarketing, and media releases are less effective methods for gaining access to decision makers in the tourism industry.

One of the Most Effective Means of Gaining Access to Key