Marketing principles are likely to be more universal than marketing strategies (i.e., marketing mix)

Question

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This is because marketing principles are fundamental concepts and theories that apply across different industries and markets, whereas marketing strategies are specific tactics and actions that may vary depending on the company, product, and target audience. Marketing principles include understanding customer needs, creating value, building strong relationships, and delivering customer satisfaction, which are applicable in various contexts. However, marketing strategies such as pricing, promotion, product, and place may differ depending on the market conditions and competitive landscape.

Marketing Principles Are Likely to Be More Universal Than Marketing