If all of the members of the selected universe are surveyed, it is called a
A) population
B) census
C) sample
D) target segment

Question

Quizplus · Accepted Answer

If all members of the selected universe are surveyed, it is called a census. A population refers to all the individuals or objects that meet a certain set of criteria, while a sample is a subset of the population that is chosen to represent the population in a study. A target segment refers to a specific group of individuals that a marketing campaign or strategy is tailored towards, but it does not necessarily indicate that all individuals in that group are being surveyed or studied.

If All of the Members of the Selected Universe Are