In what ways does the GE McKinsey Matrix differ from the BCG matrix? Please select all that apply.
A) It includes an assessment of strengths and weaknesses.
B) It has nine cells rather than four.
C) It does not include market share.
D) It should be done for one business at a time.
Correct Answer:
Verified
Q18: A _ is simply the different mix
Q19: Organizations with a balanced portfolio perform better
Q20: The strategic options facing a question mark
Q21: In 1990 Prahalad and Hamel argued that
Q22: What are criticisms of the BCG matrix?
Q24: Corporate parents are not always a positive
Q25: Goold et al (1994) describe four ways
Q26: Businesses are businesses which appear attractive to
Q27: In assessing a number of strategic options,
Q28: In assessing a number of strategic options,
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