Susan was recently fired from IBM on a foreign assignment to India from Headquarters because as soon as she arrived in Deli, she began to instruct, very pedantically, her local workers on how IBM does business in the United States, and that the way IBM conducts business in the United States is the only favorable and correct way of conducting business. She believed this strongly and communicated it forcefully to her local workers. There was a backlash, the bottom line fell dramatically, and corporate decided to have her replaced. What cultural dimension best describes Susan's world outlook?

Question

Quizplus · Accepted Answer

Susan's belief that the way IBM conducts business in the United States is the only favorable and correct way of conducting business demonstrates a mindset of Universalism, which is the belief that there is one set of rules or values that should apply to everyone, regardless of cultural differences. This can often lead to clashes with local customs and practices.

Susan Was Recently Fired from IBM on a Foreign Assignment