In order for salespeople to fine-tune a market offer to the specific needs of their customers, what part of their knowledge base must be strong?

Question

Quizplus · Accepted Answer

A strong knowledge base in the product (including service and price) is essential for salespeople to fine-tune a market offer to the specific needs of their customers. This knowledge allows them to understand what they are selling thoroughly and how it can be tailored or adjusted to meet the customer's specific requirements.

In Order for Salespeople to Fine-Tune a Market Offer to the Specific