Jill is a salesperson for an industrial machine manufacturer. How can she demonstrate to her customers that she is committed to building mutually satisfying long-term relationships?

Question

Quizplus · Accepted Answer

Following up with customers on a regular basis and being attentive after they have placed an order demonstrates a commitment to building a long-term relationship with the customer. Showing sincere gratitude when they place an order is also important, but it is not enough to ensure a long-term relationship. Avoiding calling on customers unless there is something to sell or avoiding talking to anyone in the organization besides the buyer can actually harm the relationship and make it less likely for the customer to want to do business with Jill in the future.

Jill Is a Salesperson for an Industrial Machine Manufacturer