What is one of the biggest concerns about negative advertising, according to communication scholar Kathleen Jamieson Hall?

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Kathleen Jamieson Hall's biggest concern about negative advertising is that it promotes falsehoods or encourages the audience to make false inferences. She argues that negative ads often rely on deceptive tactics rather than presenting accurate information, which undermines the integrity of political discourse and can lead to a lack of trust in political institutions.

What Is One of the Biggest Concerns About Negative Advertising