Chevonne has just launched a new social-networking site. Which technique would you recommend she use to promote its growth?

Question

Quizplus · Accepted Answer

Gamification is a technique that uses game-like mechanics and rewards to encourage users to engage with a product or service. By incorporating gamification elements into a social-networking site, Chevonne could incentivize users to invite their friends, share content, and participate in community activities, thereby promoting its growth. Clickbait may attract initial users, but it can also lead to a high bounce rate and a reputation for low-quality content. Augmented reality and behavioral targeting may not be as relevant to promoting a social-networking site as gamification.

Chevonne Has Just Launched a New Social-Networking Site