Internal marketing involves
A) selling company products to its own staff and shareholders
B) showing marketing communications material to staff
C) consulting and informing staff about marketing communications activity
D) telling sales staff how to be more productive
Correct Answer:
Verified
Q1: Transaction-based sales
A) aim at gaining repeat sales
B)
Q2: In-store merchandisers
A) set prices in store
B) monitor
Q3: House brands
A) decrease the level of competition
Q4: Sales staff
A) cannot influence sales to large
Q5: Electronic sales force automation
A) eliminates the need
Q6: Sales staff may be motivated by
A) monetary
Q7: Sales staff working in business-to-business areas need
A)
Q9: Sales and sales management
A) operate independently from
Q10: Exhibitions are
A) a means of generating direct
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