If an organisation wishes to be the most innovative in the business, which derived pricing goal would they employ?

Question

Quizplus · Accepted Answer

Market skimming pricing strategy involves setting a high price for a new and innovative product to maximise profits in the short term, while also creating a perception of premium quality and exclusivity among customers. This can help establish the organisation as an innovative leader in the industry.

If an Organisation Wishes to Be the Most Innovative in the Business