Activation of stereotypes is mostly automatic and unintentional. Many people try to control their stereotyping via suppression. What can often occur with stereotype suppression?

Question

Quizplus · Accepted Answer

Stereotype rebound can occur when someone actively tries to suppress a stereotype, but then overcompensates by thinking about the stereotype even more once the suppression effort is relaxed. This can result in an even stronger endorsement of the stereotype than if the person had not tried to suppress it in the first place.

Activation of Stereotypes Is Mostly Automatic and Unintentional