While Technological Advancements in Sport and Sport Media Have Revolutionized

While technological advancements in sport and sport media have revolutionized the management of sport organizations and greatly enhanced the fan experience, there are some negative consequences of the technology revolution in the sports business. One potentially damaging consequence of available technology in sport is related to online anonymity and chat rooms, comment boxes, blogs, and discussion forums. For this reason, it is necessary for sport organizations and media managers to be cautious and gradual in educating users about acceptable use and then, consequently, monitoring these postings for prohibited remarks or activity.