The following is a definition provided by Wheelen and Hunger (2008)."The fundamental, unique purpose that sets a company apart from other firms of its type and identifies the scope of the company's operations in terms of products (including services) offered and markets served".What statement did Wheelen and Hunger (2008) define?

Question

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Wheelen and Hunger (2008) defined the mission statement as the fundamental, unique purpose that sets a company apart from other firms of its type and identifies the scope of the company's operations in terms of products (including services) offered and markets served.

The Following Is a Definition Provided by Wheelen and Hunger