You want to learn as much as you can about the National Guard before you decide to enlist, and the packet of information you've been sent is quite detailed, but you are just too busy with school to give it your full attention. More than likely your processing of the information you've received will take place along the _________ route.

Question

Quizplus · Accepted Answer

The peripheral route is characterized by the processing of information based on superficial factors, such as the credibility or attractiveness of the source. In this scenario, the individual is too busy to give the information their full attention, and so is more likely to process it based on peripheral cues, rather than engaging in deep thought and analysis.

You Want to Learn as Much as You Can About