A researcher wants to know which of the four Beatles a certain population finds most talented. Which of the following response formats would be best to use?
A) Ranking
B) Rating scale
C) Open-ended
D) None of these

Question

Quizplus · Accepted Answer

Ranking allows respondents to order the Beatles from most to least talented, directly addressing the researcher's interest in identifying the most talented member according to the population.

A Researcher Wants to Know Which of the Four Beatles