The ability to negotiate a higher price as a seller or a lower price as a buyer is known as:
A)advertising.
B)bargaining power.
C)dominant extension.
D)market incursion.

Question

Quizplus · Accepted Answer

Bargaining power refers to the ability to negotiate a price that is favorable to oneself, whether as a seller or a buyer. This ability can stem from various factors such as market competition, demand and supply, and personal leverage. Therefore, option B is the best choice as it directly relates to the described scenario. Options A, C, and D are not relevant to the context.

The Ability to Negotiate a Higher Price as a Seller