You hypothesize that women will give into conformity pressure more often than men, but only for topics about which men generally know more than women. You do not expect to find gender differences on topics about which men and women have the same level of knowledge. The best way to test your hypothesis would be with
A) a factorial design with gender of participant and topic as independent variables.
B) two experiments with topic as the independent variable, one with men as participants and the other with women as participants.
C) a factorial experiment with topic as the independent variable and with only women assigned to the experimental group and only men assigned to the control group.
D) one experiment with gender of participant as the independent variable, with men getting a female-knowledge topic and women getting a male-knowledge topic.

Question

Quizplus · Accepted Answer

A factorial design with gender of participant and topic as independent variables allows for the testing of the main effects of gender and topic, as well as the potential interaction effect between gender and topic. This design also allows for the comparison of conformity pressure across topics where men and women have different levels of knowledge, as well as topics where they have the same level of knowledge. This design is more comprehensive and provides more information than the other options presented.

You Hypothesize That Women Will Give into Conformity Pressure More