___________ have the right to preempt marketing, promotion, and distribution channels, while gaining product image.

Question

Quizplus · Accepted Answer

Early movers are the first to enter a market and have the advantage of being able to preempt marketing, promotion, and distribution channels, which allows them to establish a product image that is difficult for competitors to overcome. Early followers and late movers have a more difficult time establishing themselves in the market and competing with established brands.

___________ Have the Right to Preempt Marketing, Promotion, and Distribution