In the vast majority of commercials that advertise cleaners, a woman is shown using the product, even though the high percentage of men who live alone indicates that many men must also clean. This shows that:
A) men never really do actually clean.
B) women watch more television than men.
C) by the time a child reaches kindergarten, he will "know" more television characters than real people.
D) men's behavior is more easily altered by the media.
E) sex roles are portrayed highly stereotypically by the media.

Question

Quizplus · Accepted Answer

The fact that only women are shown using cleaners in commercials indicates that sex roles are portrayed highly stereotypically by the media. This perpetuates the idea that cleaning is a "woman's job" and reinforces traditional gender roles. It does not necessarily indicate that men never clean, watch less television, or have their behavior more easily altered by the media. The option about children and television characters is also not directly related to the topic of the commercial's portrayal of gender roles.

In the Vast Majority of Commercials That Advertise Cleaners, a Woman